Description Marketing (MKT)HSBCMarketingexiststodrivetop-linerevenuegrowthforourGlobalBusinessesbyleveragingclearlyidentifiedmarketplaceopportunities,brandstrength,customerinsightsandcreativepassiontoyieldsustainablelong-termgrowthforthebudgetsandresourcesdeployed.We are currently seeking an experienced professional to join our team.In this role, you will:TheroleoftheGlobalMarketingFunctionis"Todrivetop-linerevenuegrowthfortheGlobalBusinessesbyleveragingclearlyidentifiedmarketplaceopportunities,thebrand'sstrengthandcustomerinsightstoyieldsustainablelong-termgrowthforthebudgetsandresourcesdeployedandhelppositionthefirmtobecometheworld'sleadinginternationalbank."Thefunctionseeksto-Drivesustainablerevenuegrowthinourtargetmarkets-Identifymarketplaceopportunitiesandunlockcustomerinsightstogeneratecompetitiveadvantage-Fullyleveragethebrand'sstrengthandreputation,astheGroup'smostpreciousintangibleasset-Deliveraprofessional,effectiveandresponsiveMarketingfunctionatoptimalcost.AsManagerCardsPropositionMarketingthisrolewill:?SupportCreditCardmarketingstrategiestoensurethatkeybusinesspropositionsandinitiativesarepromotedandcommunicated(includingbothabovethelinecommunicationaswellasbelowtheline)tothetargetaudienceinthemosteffectiveandefficientmanner(includingbothdigital/onlineaswellasnon-digital/offline)?CollaboratewithSeniorManagerCardPropositionMarketingtodevelopmarketingprogrammesandinitiativesforspecificsegmentstosupportgrowthandprofitabilityoftheHBCNCreditCardbusiness.?ContributetoestablishHSBCastheleadingandpreferredcreditcardinChina?MaintainHSBCinternalcontrolstandards,implementandobserveGroupCompliancePolicyandmaintainawarenessofoperationalriskandminimizethelikelihoodofitoccurring.Qualifications To be successful in the role, you should meet the following requirements:?Bachelorabovedegree?5-10yearsofbroadbasedbusinessexperience,ideallywithinalargebluechipFinancialServicesbrand?Strongplanning,analytical,communications,decision-making,lateralthinking,influencing,interpersonalandprojectmanagementskillsandabilitytocommunicateandcollaboratewithmultipleteamsinmultiplelocations?Abilitytoworkinateam-orientedenvironmentandeffectivelyinfluenceandcommunicateacrossvariousbusinesslinesatseniorlevelswithintheorganization.?ProfessionallevelmandarinandEnglishoralandwrittenskillthatsupportefficientcommunicationandcrossfunction/locationinfluence.?Provenabilitytoworkonmulti-functionprojectsdemonstratingexcellentrelationshipbuildingskills?Experienceofprojectmanagementdrivingforgreatervaluethroughthesmartapplicationofresource?Provenabilitytobeaself-starterwithenergyanddriveinachallenginganddynamicenvironment?Abilitytothinkinnovatively,shapingandcommunicatingnewconcepts?Workindependently,bothatastrategicalandtacticallevel?HighlevelofpersonalintegrityandvaluesinlinewithbusinesscorevaluesYou’ll achieve more when you join HSBC.www.hsbc.com.cn/careersHSBCiscommittedtobuildingaculturewhereallemployeesarevalued,respectedandopinionscount.Wetakeprideinprovidingaworkplacethatfosterscontinuousprofessionaldevelopment,flexibleworkingandopportunitiestogrowwithinandinclusiveanddiverseenvironment.PersonaldataheldbytheBankrelatingtoemploymentapplicationswillbeusedinaccordancewithourPrivacyStatement,whichisavailableonourwebsite.HSBCAXS/AS/*IssuedbyHSBCBank(China)CompanyLimited
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- 公司性質(zhì)：民營企業(yè)
- 所屬行業(yè)：銀行
- 所在地區(qū)：上海-市轄區(qū)
- 聯(lián)系人：HR-楊小姐
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